Business and sales leaders in the tech sector almost always underestimate the true cost of building an in-house SDR function. They’re quick to reference the headline costs of salaries and commission. But…
sales development represenatitve
More Quick Losses
In sales, all leads are not created equal. And unhelpfully, there’s no single definition for what constitutes a lead. Worse still, there’s a huge range of interpretations and plenty of ambiguity. For…
What does the future SDR look like?
Even in the early stages of the Coronavirus pandemic, sales professions were predicting the worst. The latest LinkedIn data shows that more than half of salespeople anticipated a decrease in pipeline, and…