Sales development

Convert the most complex accounts with outsourced sales development. For over 20 years, Clarify has helped the world’s leading B2B technology organisations create pipeline and revenue where others can’t.

Clarify delivers sales development outcomes focused on quality. Our proven methodologies integrate seamlessly with your go-to-market strategy and existing resources to deliver a world-class prospect experience from outreach to conversion. Blending outbound, inbound and cross bound capabilities, Clarify helps you penetrate your biggest priority accounts, even in complex sales environments or high-change industries.

What we help achieve

Unlock the accounts that matter most

Turn your ideal prospects into customers with Clarify. We drive opportunities and pipeline within your biggest, hardest-to-reach target customers, using the latest account-based principles and proprietary methodologies.​

Reach senior decision makers

Deliver messages that resonate at the deepest level. We build account-based outreach on deep account research, for connections that last.

Improve efficiency and lifetime value

Maximise the value of every customer – while reducing the cost of acquiring them.

Generate quality pipeline that converts

Keep opportunities moving through the funnel. We pride ourselves on delivering qualified meetings, identifying time-bound pains within prospect organisations where there’s a clear need or desire for our client’s proposition.

Develop new propositions and validate go-to-markets

Rapidly market-test, validate demand, de-risk and accelerate confident entry  – all through an outsourced sales development service. Our processes ensure rapid traction with new value propositions or in new markets, in all the EU5 languages and US English.

How we unified sales and marketing for a blue chip fintech

One of the world’s leading financial players was investing heavily in account-based marketing. But it wasn’t effectively following up with sales outreach. Our strategic and fully integrated approach helped it bridge the gap – and achieve a pipeline ROI of 91:1.

$43m

pipeline to date

11

new logos engaged

92%

conversion to pipeline

Integrated

approach resulted in greater speed to $10m pipeline than standalone sales development

Our complete sales development services

Outsourced sales development

As an extension of your team, our market-aware sales developers gain a deep understanding of your proposition and target accounts. It means they generate highly qualified engagements proven to move through the sales cycle.

Interim sales and business development management

To develop capabilities of the team, improve retention and deliver net new pipeline, we can manage your existing S/BDR team or teams. With 20 years of methodology and management tactics, our managers integrate with your in-house teams to deliver game-changing results.

Client growth, expansion and diversification

We help sales teams unlock hidden opportunities within existing accounts by crafting effective upsell and cross-sell strategies. By identifying and engaging new stakeholders across untapped departments, we drive diversification of revenue and sustainable account growth.

Inbound sales development

We manage and convert incoming leads, ensuring every enquiry is handled promptly and professionally. By combining trained sales talent with proven processes, our inbound sales development practice maximises conversion rates while freeing your sales team to focus on core priorities. So, you can track and improve ROI for all marketing investments.

SDR consultancy

By analysing people, processes and tools, we define your ambition and strategic vision. Then augment with best practice and expertise to create the infrastructure you need to deliver an effective sales engine.

Build your business the Clarify way

You can outsource your sales development to us – or you can make our expertise your own. To see how we can help you train your existing team the Clarify way, visit the Sales Academy.

Master account-based marketing

A successful strategy starts with a winning framework. We’ve put our years of experience into a framework to help you master account-based marketing and overcome any obstacles between your business and greater growth.

Brochure

Clarify sales development

Start outsourcing your sales development to convert the most complex accounts. Fill in the form and let’s discover how we can work together.

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