Clarify delivers sales development outcomes focused on quality. Our proven methodologies integrate seamlessly with your go-to-market strategy and existing resources to deliver a world-class prospect experience from outreach to conversion. Blending outbound, inbound and cross bound capabilities, Clarify helps you penetrate your biggest priority accounts, even in complex sales environments or high-change industries.
What we help achieve
Unlock the accounts that matter most
Turn your ideal prospects into customers with Clarify. We drive opportunities and pipeline within your biggest, hardest-to-reach target customers, using the latest account-based principles and proprietary methodologies.
Reach senior decision makers
Deliver messages that resonate at the deepest level. We build account-based outreach on deep account research, for connections that last.
Improve efficiency and lifetime value
Maximise the value of every customer – while reducing the cost of acquiring them.
Generate quality pipeline that converts
Keep opportunities moving through the funnel. We pride ourselves on delivering qualified meetings, identifying time-bound pains within prospect organisations where there’s a clear need or desire for our client’s proposition.
Develop new propositions and validate go-to-markets
Rapidly market-test, validate demand, de-risk and accelerate confident entry – all through an outsourced sales development service. Our processes ensure rapid traction with new value propositions or in new markets, in all the EU5 languages and US English.
How we unified sales and marketing for a blue chip fintech
One of the world’s leading financial players was investing heavily in account-based marketing. But it wasn’t effectively following up with sales outreach. Our strategic and fully integrated approach helped it bridge the gap – and achieve a pipeline ROI of 91:1.
pipeline to date
new logos engaged
conversion to pipeline
approach resulted in greater speed to $10m pipeline than standalone sales development
Our complete sales development services
Outsourced sales development
As an extension of your team, our market-aware sales developers gain a deep understanding of your proposition and target accounts. It means they generate highly qualified engagements proven to move through the sales cycle.
Interim sales and business development management
To develop capabilities of the team, improve retention and deliver net new pipeline, we can manage your existing S/BDR team or teams. With 20 years of methodology and management tactics, our managers integrate with your in-house teams to deliver game-changing results.
Client growth, expansion and diversification
We help sales teams unlock hidden opportunities within existing accounts by crafting effective upsell and cross-sell strategies. By identifying and engaging new stakeholders across untapped departments, we drive diversification of revenue and sustainable account growth.
Inbound sales development
We manage and convert incoming leads, ensuring every enquiry is handled promptly and professionally. By combining trained sales talent with proven processes, our inbound sales development practice maximises conversion rates while freeing your sales team to focus on core priorities. So, you can track and improve ROI for all marketing investments.
SDR consultancy
By analysing people, processes and tools, we define your ambition and strategic vision. Then augment with best practice and expertise to create the infrastructure you need to deliver an effective sales engine.
Build your business the Clarify way
You can outsource your sales development to us – or you can make our expertise your own. To see how we can help you train your existing team the Clarify way, visit the Sales Academy.
Master account-based marketing
A successful strategy starts with a winning framework. We’ve put our years of experience into a framework to help you master account-based marketing and overcome any obstacles between your business and greater growth.
Clarify sales development
Start outsourcing your sales development to convert the most complex accounts. Fill in the form and let’s discover how we can work together.
Frequently Asked Questions
How does outsourced sales work? +
Outsourced sales works by partnering with a specialist agency, like Clarify, to manage part or all of your sales development. This can be for a specific target account list, vertical, industry, or for one specific value proposition. Instead of hiring and training an internal team, you tap into experienced sales professionals who already know how to target, engage, and convert decision-makers in your market. We integrate with your business, represent your brand, and act as an extension of your team, driving pipeline and revenue, and delivering highly qualified leads that are sales ready.
Why do companies outsource sales teams? +
Companies outsource sales teams to access skilled sales professionals quickly, without the cost and time it takes to hire, train, and manage an in-house team. Outsourced sales teams bring proven processes, market insights, and the flexibility to scale up or down as business needs change. For high value, complicated sales cycles, outsourcing sales development allows companies to reach decision-makers faster, open new markets, and shorten sales cycles while staying focused on product innovation.
What are the risks associated with outsourcing sales? +
The main risks of outsourcing sales are lack of alignment, brand misrepresentation, or paying for activity that doesn’t generate real pipeline. Some agencies may focus on volume over quality, which can damage relationships with your target audience. At Clarify, we reduce these risks by working as an integrated extension of your team, with shared goals, clear reporting, and consistent messaging that reflects your brand. At Clarify, we run through rigorous onboarding processes before we start any outreach. And we’ll never deliver you a high volume of badly qualified leads – we focus on quality, not quantity, and deliver leads that are ready to convert. Meaning that you can build your pipeline with the opportunities we’re finding.
How can I manage outsourced sales risk? +
Managing outsourced sales risk starts with choosing the right partner. Look for an agency with proven B2B experience, transparent reporting, and a collaborative model. At Clarify, we mitigate risk through integrated sales and marketing, weekly performance reviews, and a focus on measurable outcomes. This means you maintain control, visibility, and confidence that your outsourced team is truly driving growth.
Do you specialise in one particular sector? +
Yes. Clarify specialises in complex B2B technology sales. We work with hyperscalers, enterprise-level companies, and high-growth scale that have complex and high value solutions and need to engage senior decision-makers and navigate long, and often complicated, buying cycles. Our experience means we understand the challenges of selling to enterprise customers, and we know how to open doors, nurture opportunities, and convert conversations into revenue.
Is outsourced sales more cost effective than hiring a full-time sales team? +
In many cases, yes. Hiring a full-time sales team means high fixed costs: salaries, benefits, training, tools, and management. With outsourced sales, you gain access to trained professionals, proven processes, and established infrastructure at a fraction of the cost and far more quickly, with our onboarding process typically being between 2-6 weeks. You also get flexibility scaling up or down as needed without long-term commitments. For B2B tech companies looking to grow efficiently, outsourcing often delivers faster results at lower risk.